Careers In MYSense

Digital Marketing Performance Specialist

About The Job

A digital marketing performance specialist is a professional who focuses on analyzing and improving the performance of digital marketing campaigns. They play a crucial role in optimizing online marketing efforts to achieve better results and drive business growth. Here are some key aspects of the job

Digital Marketing Performance Specialist

  • Performance Analysis: Analyzing metrics and KPIs to evaluate campaign effectiveness.
  • Data Interpretation: Interpreting data to identify trends, patterns, and areas for improvement.
  • Optimization Strategies: Developing strategies to enhance campaign performance and ROI.
  • A/B Testing: Conducting experiments to compare variations and determine the most effective approach.
  • Campaign Reporting: Creating reports to communicate performance and provide insights.
  • Collaboration: Working with different teams to implement optimization strategies.
  • Staying Updated: Keeping up with industry trends and best practices for continuous improvement.


  • Qualifications: Diploma, Bachelor’s Degree, Post Graduate Diploma, Professional Degree
  • Required language (s): Mandarin, English, Bahasa Malaysia

Application approval subject to qualifications and interviews.

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